Thala Ajith Kumar’s upcoming film Vivegam starring Vivek Oberoi as the lead antagonist is all set to hit theatres in August .With just a few weeks ahead for the release, pre-business enquires for the film has already begun with some areas in Tamil Nadu sold for hefty prices.
The film was sold for a fancy price tag of Rs. 9 crore in Coimbatore territory alone while other territories including Chennai, Chengalpet, Madurai, Arcot among others will cut the deal for big prices. The negotiations are still on and will soon finish off the deal. The satellite rights of the film were sold to a popular TV channel for a undisclosed amount.
Sony music has acquired the audio rights of the film which the company confirmed it yesterday through a tweet. With all the bells and whistles, Vivegam is Ajith’s big ticket ever and has done pretty good pre-business before the release. As per trades, the film will likely emerge as his best opener and highest grosser ever.